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How do I raise sponsorship to race to the North Pole?

I am in a team of three and we need to raise £51,000 to race to the North Pole in April. We should be getting alot of media coverage on Channel 4 and BBC2 - has anyone got any ideas of corporate sponsors who might be interested in this winning team?

Public Comments

  1. ask people for money ! heres a tenner to get started.
  2. Sell your souls! Seriously!..... What I mean is, don't be afraid of "whoring" yourself out to EVERY newspaper, radio show, TV show in your area. Get as much publicity as you can. The more publicity you get, the more sponsors you will get interested as it's to their advantage to get yourselves and your car seen as much as possible. What about driving your car around the local towns/villages in an attempt to drum up some support from locals. Spend some money getting it decorated in stickers with all the relevant information. Maybe put together a website address that you can give out to people with a PayPal account. That way you can hand out flyers etc with your website details on it and you never know, someone will contribute. A website, properly designed with loads of info on it will seem more attractive to potential sponsors too.
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